All set to give your start-up pitch presentation but don’t know how to choose between freelancer and design agency? Read as we clear the confusion for you.
FREE LANCER OR AGENCY FOR PITCH DECK DESIGN
If you are new to the world of start-up, you need to know that the start-up pitch deck is the most pivotal and valuable document, ever! This not-so-simple document contains not just an overview of your start-up or business plan but all the ‘essential’ details that an investor needs to know to INVEST IN YOU! The better your pitch, the higher the chances of securing investment and realizing the goals you can’t want to achieve.
So, would you risk your start-up’s impression on an investor who, on average, looks at a pitch deck for about 3 minutes and 44 seconds? Are you ready to compromise on the most important document that can help your start-up secure funding? We hope you know the answer.
Being a start-up founder is not easy. You have to do market research, create a business plan, manage initial expenses, choose a cofounder in some cases, and finally tackle whatever the start-up life throws at you. Oh, and securing funding for your business idea is a part of it.
Your fundraising deck mostly referred to as a pitch deck, is a presentation created to provide your audience, consisting of investors, partners, and co-founders to get a quick idea of your business plan and decide if it deserves the funding or not. The word ‘presentation’ makes it sound normal and quite easy but it’s not. We think it’s safe to say that your pitch deck presentation makes or breaks your start-up.
But here’s the real downer. Not everyone is good with start-up pitch deck design. Yes, chances are you know the market trends, the ins and outs, the customer appeal, and everything that has to go to the deck but the design and content curation part requires special attention and that’s where you need a pitch deck designer. But the real question is who will get the task? A freelancer with just his portfolio or a professional design agency with heaps of experience, portfolio, designers, and researchers as well?
This is exactly what we are here for. To not just make a comparison of each but also help you figure out that who is going to be your best bet for getting the funding you have been waiting for.
Let’s begin!
HIRING A FREELANCER FOR PITCH DECK DESIGNING
Nowadays, more and more companies are hiring freelancers for different tasks. A freelancer is a person who works on different projects for different organizations without getting into a full-time contract with a single organization. When it comes to hiring freelancers, they are definitely good but not much reliable. Since they are working remotely, they come with a fair share of benefits and drawbacks. Let’s explore.
With freelancers, you access skills that your current team members do not have. This in turn helps your team members focus on what they are good at and the freelance pitch deck designer can do their job. You can also spend the budget you are not spending on a full-time designer to invest in training and workshops. You can negotiate the budget with a free-lancer keeping various things in mind such as the kind of pitch designs you want, the deadline, and the number of slides. Most freelance pitch deck designers have their packages and you have a variety of options to choose from.
On the contrary, freelancers offering pitch deck design services also bring troubles for you. First of all, they are working remotely and it can get difficult for you to reach them, in case they disappear (yes, this happens) and communicate with them. Secondly, all the start-up founders select a freelancer based on portfolio. There is a possibility that the freelancer might have sent you the work they have not done (yes, this also happens) which in turn might not meet your expectations when the final pitch deck is submitted. Thirdly, a free-lancer has many other projects and commitments. Chances are that the changes you request can take time. This can cause last-minute delays which can set a pretty bad example before the investors.
HIRING AN AGENCY FOR PITCH DECK DESIGNING
We have stressed enough the importance of that ‘first’ impression of your start-up that you make with the help of your pitch deck presentation. After all, it helps you get the $$$$ you need to kick start your start-up or business journey. But, to make that impression, the slides, content, data, and design need to stand out. They should have that edge that can turn your investors’ heads and ultimately seal the deal!
To make all this possible, it is best that you do your research and hire a professional pitch design agency and let the pitch deck presentation talk! Let’s begin with the benefits that come with hiring an agency for your pitch deck design.
First of all, if you as a start-up founder do a bit of research and can find a reliable and experienced agency, then half of the worries concerning your pitch vanish away. Renowned and reliable agencies never compromise on quality. They work with all their heart to give you what you need because they know what a bad review means for them and their employees. Their all-time mantra is ‘Your success is our success’.
Secondly, pitch deck design agencies have experience and they make sure it talks. They understand the science behind the presentation. Yes! They keep multiple factors like graphics, colors, visuals, content, data, and various others to give you everything you need to make an impression. The designers at agencies are not mere designers; they are so much more. They know the colors that influence, the font that talks, the bullets that a text needs and so much more. Talk about the Serial Position Effect, the Cognitive Load Theory, the Proven Methods for Memorable Presentation, the Science of Storytelling, the Science of Influence, the Proven Methods of Persuasion and so much more. Are these words new to you? We bet but not for them. Hey, they are the experts!
Thirdly, hiring a professional design agency for a pitch deck saves your time. You only have to provide them a few hours, in the beginning, to help them understand your start-up and that’s where your job will be done. If they will bother you, they will do so to get your feedback and improve. They won’t ask you how they should improve but will present a solution. We love what Ed Catmull, the author of Creativity, Inc said “If you give a good idea to a mediocre team, they will screw it up. If you give a mediocre idea to a brilliant team, they will either fix it or throw it away and come up with something better.” Trust us; with so much on a start-up founder’s plate, getting solutions is a treat!
Lastly, hiring a professional pitch design agency saves your money. Hiring a designer within your company takes a lot of time and money that most start-ups don’t have. By the time you interview potential designers, hire them, communicate your needs, and assign a project, the agency emails you everything you need to move to the next step.
Now coming to the cons, the only disadvantage that comes with hiring an agency is the budget. Most of the design agencies are crazy expensive that is not possible for a start-up to pay for. But the agencies specially crafted packages for start-ups so it is always wise to try your luck!
Final Thoughts…
We understand that a lot goes on the mind of a start-up founder especially when it comes to investing in something when the start-up itself is on an investment hunt. Freelancers are not a bad bet but it just that the risk factor is quite high Yes, some extremely professional and hardworking freelancers don’t compromise on the quality similar to how there are agencies that don’t cooperate much.
At the end of the day, it is on you to do research and decide who meets your budget, time, communication, and management style and go for them. Your comfort matters the most and we at Pitch Deck Edge are just a tap away if you are looking for a professional pitch design agency!
Contact us now and start a conversation to let us take you a step forward to a winning pitch!